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Bay Laurel is a women-led, LGBTQ+ web design agency based in San Francisco. We help small businesses grow online with values-driven websites that support sales, donations, and thriving communities.

Copywriting

Copywriting That Builds Authority and Brings in Clients

Your copy has a job to do. Blogs, service pages, and landing pages should attract traffic, earn trust, build authority, and position your business as the clear choice. Our Copywriting Packages are built to do that job, keeping your business ahead of competitors and in front of the clients you want most.

Why does optimized copywriting matter for your website’s visibility in Google and AI search results?

Most business owners know they need consistent content but the reality is different. You either do not have time to write, or you have tried cheap services that hand back generic copy that never ranks. AI-only writing often makes things worse and produces low-quality drafts that risk plagiarism and poor search visibility.

What you actually want is simple. You want content that fills your blog or service pages, builds authority, drives traffic, and keeps working for you long after it is published.

That is the difference between filler and strategy. Without consistent, optimized copy, your site stalls while competitors climb ahead. When done right, SEO copy compounds over time. Each page or post becomes an asset that attracts clients for months or even years.

AI alone produces generic content that rarely ranks and often needs a full rewrite. In fact, Google’s own Search Quality Rater Guidelines direct raters to flag AI-generated pages as Lowest quality (Source: Search Engine Land).

If you’d like to select the exact topic, we can do that though we recommend going with our topics that are created specifically to your industry/niche.

No. We also write landing pages, sales copy, and brand messaging.

OUR PROCESS

How Our Process Works

We follow a streamlined workflow that blends research, strategy, and optimization. Each step supports stronger visibility across search and AI engines, so your content is accurate, useful, and ready to rank from day one.

Coworkers discussing a project on a laptop in a bright open office. Creative teamwork and productivity.
01
Share Your Goals

You tell us about your business, niche, audience, and what you want the content to achieve.

02
Get a Research-Backed Plan

We run keyword research, analyze competitors, and outline a strategy that supports SEO and AEO.

03
Receive Original, Optimized Content

Our writers create fresh copy with optimization built in. Every draft is written for humans and search engines.

04
Review and Approve

We revise until you are happy at no extra cost. Once approved, you receive final content in your preferred format.

SERVICE PACKAGES

Which Package Fits Your Goals?

Choose the length and strategy level that supports your SEO, visibility, and long-term growth.

Starter

$150 for 500 words
+$0.30 per word

Growth (Most Popular)

$280 for 1,000 words
+$0.28 per word

Premier

$500 for 2,000 words
+$0.25 per word

All Plans Include

  • SEO-optimized article
  • Keyword and topic research
  • HTML, metadata, internal and external links
  • Proofreading and plagiarism-free guarantee
  • One stock image
  • Free revisions
  • Delivery in Word, HTML, TXT, or PDF

Add-On Services

Ready to Go a Step Further?

Customize your package with add-ons that expand reach and improve performance with minimal effort.

Content Rewrites

Not every piece needs to start from scratch. We offer rewrites to refresh your existing articles so they read better, rank higher, and work harder for your business. Perfect for blog posts, service pages, or older website copy that needs a modern update.


Here’s what you get:

  • Optimization for clarity so your message is easy to read
  • SEO enhancements with keyword adjustments and formatting
  • Proofreading for grammar, tone, and polish
  • Unlimited revisions until you are satisfied
  • Plagiarism-free guarantee
  • Delivery in Word, HTML, TXT, or PDF

Investment: $0.08 per word

Content Distribution

We make sure your content doesn’t just sit on your website. Expand your reach across a wide network of trusted news outlets and thousands of new readers. This gives your content a wider footprint and stronger authority signals for search engines.


Here’s what you get:

  • Guaranteed placement on 300+ news sites (local and national)
  • Trusted platforms like ABC, NBC, Fox, and dozens more
  • Backlinks included to boost your SEO authority
  • No word count minimums (distribute any length of article)
  • SEO safe process designed to support rankings
  • Available for nearly every industry (with a few restrictions)

Investment: $150 flat fee

GET IN TOUCH

Ready to Fill Your Website With Content That Brings in Clients?

We only take on a limited number of copywriting projects each month so every article gets the attention it deserves.

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Introduce yourself
Where can we reach you?
Tell us about your project
When would you like to start?
TRUSTED CLIENTS

What Our Amazing Clients Say

See how personalized strategies and support make a real difference for your business.

"Bay Laurel helped transform my brand and user experience. The team was incredible to work with—professional, creative, results-driven, intuitive, and extremely adaptable to my organization's needs—very customized and personalized. The unique gentleness, peace, patience, and reliability that comes with working with Bay Laurel while also receiving incredible technical and skilled development. Entrepreneurship is so dysregulating and their approach in it of itself helps create grounding for greater focus. Don't think twice—things only get better by working with them!"

Marta Hamilton, MA, LPC CEO & Founder of TeleWellness Hub

"I loved working with Bay Laurel Solutions. They inspired me to target my ideal clients, add unique services, and improve my SEO through blogging. They will make you a beautiful website and will be happy to help you navigate writing blogs if you are new to that!"

Tomi Hougen Owner of SF Placenta Encapsulation

"If you're considering working with Bay Laurel, just hire them! They absolutely know what they're doing. After their website healthcheck revealed issues with my site, I made the switch to better hosting and a better website builder. The results speak for themselves - faster load times and improved SEO performance. Bay Laurel's expertise and patient guidance made the entire process smooth and stress-free."

Jessa Jaguar Jessa Jaguar LLC

"So many things I never even considered and would have no idea how to review on my own. They explained complicated webby things in a way that anyone can understand. Exactly what I need as a small business owner to lighten the load on myself and increase my efficiency!"

Kim Pinkberry Queer BIPOC Artist and Owner of SmallKims

"Lindsay is exceeding my expectations in her role. She always has fresh ideas and turns projects around quickly. She has been making this process seamless and easier for me as a business owner. Her communication is timely as well as her completion of tasks."

Dr. DaJaneil S. McCree Doctor, Health Disparities Researcher, and Author of 'Black Girls Can Talk'

"I was excited to get an outside perspective on a professional issue I wasn’t seeing properly. It was quite thorough and I can easily see how that level of understanding could be helpful or beneficial. I think due to the depth of the conversation after each question was asked I was able to see more of the specifics of each issue I faced."

Tavahn Ghazi Owner of Little Brothers Co.

"An outsider's perspective can really open your eyes to your potential. I was expecting to have a lot of my weaknesses pointed out, which was a scary thought. What Lindsay helped me with was actually pointing out my strengths and how to optimize them... which was a lot less scary and emotionally taxing than my fears lead me to believe. I actually feel more hopeful for my business after our call, realizing I already have the building blocks to be more successful than I currently am."

Ethan Indorf Sundance Award Winner and Director of Cinematography

"Everything that has come up since the case study started has changed the way I feel about the future. It seems way brighter. It's challenged how I see us networking ourselves as an organization, and my role in ensuring we are transparent, and give the wider community information as to how to get involved and support. Way beyond any expectations I could have set. I feel more purposeful, more useful. And today I know way more about how to manage a business and feel extremely capable."

Vincent Ray Williams III Oakland Person of The Year and Founder of Urban Compassion Project

"Lindsay is so engaging and easy to talk to, she's full of great ideas that are specific to my needs. Her values align with mine and my business and she has a great grasp of where I'm trying to be with my business and how I can get there. There were some great ideas that I hadn't thought about and I'm excited to implement them into my strategy going forward. I now have a game plan for the upcoming year which has left me feeling optimistic when I wasn't really feeling that way beforehand."

Jacob Croom Chef and Owner of My Friend Fernando